- published: 29 Feb 2016
- views: 2353783
Social media are computer-mediated tools that allow people or companies to create, share, or exchange information, career interests, ideas, and pictures/videos in virtual communities and networks. Social media is defined as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content." Furthermore, social media depend on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify user-generated content. They introduce substantial and pervasive changes to communication between businesses, organizations, communities, and individuals. These changes are the focus of the emerging field of technoself studies. Social media differ from traditional or industrial media in many ways, including quality,reach, frequency, usability, immediacy, and permanence. Social media operate in a dialogic transmission system (many sources to many receivers). This is in contrast to traditional media that operates under a monologic transmission model (one source to many receivers).
The term social refers to a characteristic of living organisms as applied to populations of humans and other animals. It always refers to the interaction of organisms with other organisms and to their collective co-existence, irrespective of whether they are aware of it or not, and irrespective of whether the interaction is voluntary or involuntary.
The word "Social" derives from the Latin word socii ("allies"). It is particularly derived from the Italian Socii states, historical allies of the Roman Republic (although they rebelled against Rome in the Social War of 91-88 BC).
In the absence of agreement about its meaning, the term "social" is used in many different senses and regarded as a fuzzy concept, referring among other things to:
Attitudes, orientations, or behaviors which take the interests, intentions, or needs of other people into account (in contrast to anti-social behaviour) has played some role in defining the idea or the principle. For instance terms like social realism, social justice, social constructivism, social psychology, social anarchism and social capital imply that there is some social process involved or considered, a process that is not there in regular, "non-social" realism, justice, constructivism, psychology, anarchism, or capital.
Media may refer to:
Social Media Marketing is the process of gaining website traffic or attention through social media sites.
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it across their social networks. The resulting electronic word of mouth (eWoM) refers to any statement consumers share via the Internet (e.g., web sites, social networks, instant messages, news feeds) about an event, product, service, brand or company, especially on social media platforms. When the underlying message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself, this form of marketing results in earned media rather than paid media.
Social networking websites allow individuals and businesses to interact with one another and build relationships and communities online. When companies join these social channels, consumers can interact with them directly. That interaction can be more personal to users than traditional methods of outbound marketing and advertising.
Plain English (also referred to as layman's terms or plain language) is a generic term for communication in English that emphasizes clarity, brevity, and the avoidance of technical language—particularly in relation to official government or business communication.
The goal is to write in a way that is easily understood by the target audience: clear and straightforward, appropriate to their reading skills and knowledge, free of wordiness, cliché, and needless jargon. It often involves using native Anglo-Saxon, or Germanic, words instead of those derived from Latin and Greek (see linguistic purism in English).
The term derives from the 16th-century idiom, "in plain English", meaning "in clear, straightforward language".
In 1946, writer George Orwell wrote an impassioned essay, "Politics and the English Language", criticising what he saw as the dangers of "ugly and inaccurate" contemporary written English – particularly in politics where pacification can be used to mean "...defenceless villages are bombarded from the air, the inhabitants driven out into the countryside, the cattle machine-gunned, the huts set on fire with incendiary bullets...". Two years later Sir Ernest Gowers, a distinguished civil servant, was asked by HM Treasury to provide a guide to officials on avoiding pompous and over-elaborate writing. He wrote, "writing is an instrument for conveying ideas from one mind to another; the writer's job is to make his reader apprehend his meaning readily and precisely."
Casually Explained: Social Media
Social Media Explained Visually
What is Social Media Marketing? Social Media Basics Explained
Social Media in Plain English
Social Media Explained - Mark Schaefer - Animated Book Review
SOCIAL MEDIA EXPLAINED IN 60 SECONDS
The History of Social Media
What is Social Media? In Simple English
What is SOCIAL MEDIA? What does SOCIAL MEDIA mean? SOCIAL MEDIA meaning, definition & explanation
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Social Media Explained
What is Social Media Marketing?
5 Crazy Ways Social Media Is Changing Your Brain Right Now
Social MeowDia Explained - Internet Famous Cats explaining Social Media
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https://wuhoodigital.com - An introduction to Social Media Marketing. This 2 minutes animated video explains in details, including what is social media marketing, how does social media marketing works and how to use social media advertising to sell your products and services. Don't forget to subscribe to our Youtube channel to receive more Digital Marketing videos! ;) Follow us on social media for useful Digital Marketing tips: https://facebook.com/wuhoodigital https://twitter.com/wuhoodigital
A simple story that illustrates the forces shaping social media. This video is a metaphor-rich explanation of Social Media. It tells of a town that changes as a result of democratization. It teaches: • Social Media's role in giving people the power to produce video, music, etc. on the web • How social media compares to traditional media • How fans play a role in deciding what should be findable and popular • The benefits of social media to individuals and organizations Need explainer videos for your classroom? This video is a sample from a unique video library that can be licensed for use by educators. http://CommonCraft.com/ Ready-made Videos and Downloadable Visuals for Educators http://ExplainerAcademy.com/ Learn how to turn your ideas into clear, understandable explan...
In his book "Social Media Explained: Untangling the World's Most Misunderstood Business Trend", Mark Schaefer gives a few tips on how to dominate in the social media world and on various platforms. I pull out a few concepts that I find most valuable and summarize them. I hope this animated book review of Social Media Explained will help your business or tribe grow. Animated Book Review Playlist: http://bit.ly/Psychbooks Insta: https://www.instagram.com/practical_psych/ Twitter: https://twitter.com/practical_psych Facebook: https://www.facebook.com/practicalpsych To enter the giveaway: Leave a comment of any book title you'd like me to create an animated review below. In 48 hours after this video is uploaded, I will pick a winner. I'll message you asking for an address to ship the bo...
SOCIAL MEDIA EXPLAINED IN 60 SECONDS
Share your mouse and keyboard between multiple computers with Synergy 2! Save 50% here: https://symless.com/synergy/tq11 Social media got its start well before everyone was walking around with a smartphone in their pocket. Take a trip through the history of the social networking scene with Techquickie. Techquickie Merch Store: https://www.designbyhumans.com/shop/LinusTechTips/ Techquickie Movie Poster: https://shop.crowdmade.com/collections/linustechtips/products/tech-quickie-24x36-poster Follow: http://twitter.com/linustech Leave a reply with your requests for future episodes, or tweet them here: http://twitter.com/jmart604 Join the community: http://linustechtips.com Intro Theme: Showdown by F.O.O.L from Monstercat - Best of 2016 Video Link: https://www.youtube.com/watch?v=pm36...
What is Social Media in Simple English - Created by Rapid Learning Life. Simple explanation of Social media without the complications and information overload Covers topics in Social Media such social networking and wiki's Great for people just getting to know Social media. wwwRapidLearningLife.com Record. Edit. Distribute.
What is SOCIAL MEDIA? What does SOCIAL MEDIA mean? SOCIAL MEDIA meaning - SOCIAL MEDIA definition - SOCIAL MEDIA explanation Source: Wikipedia.org article, adapted under https://creativecommons.org/licenses/by-sa/3.0/ license.
7 most important reasons why you should use Social Media and how Social Media Management can help you and your brand achieve your goal. Shynee Web Design explains how they use social media networks to help there clients For Social Media Management Bedford visit https://www.shynee.com
http://www.koozai.com We examine the different types of social media including communities, blogs, networks and Wikis. Social media aspects explained are optimisation, blogging and networking. For more information visit http://www.koozai.com
https://instapage.com/marketing-dictionary/social-media-marketing - According to 2016 estimates, the number of worldwide social media users reached 1.96 billion. That number is expected to grow to some 2.5 billion by 2018. That’s a lot of eyeballs that could be looking at your ads. In this video, Taylen Peterson, Social Marketing Manager at Instapage defines what social media marketing is and provides some real world examples of how it can work for you. In the United States alone an estimated 185 million people used social media in 2016. Digging deeper into the data, studies show that social media usage is highest in suburban America and among those earning over $75K annually. Which begs the question, how do you connect your business with these potential customers? You use what is fast b...
Your brain may never be the same! Watch our Q&A: http://youtu.be/thYzq0TEwbs Send us stuff! ASAPSCIENCE INC. P.O. BOX 93, Toronto P, TORONTO, ON, M5S2S6 Subscribe: http://bit.ly/10kWnZ7 Instagram and Twitter: @whalewatchmeplz and @mitchellmoffit Clickable: http://bit.ly/16F1jeC and http://bit.ly/15J7ube Facebook: http://on.fb.me/1fjWszw Twitter: http://bit.ly/1d84R71 Tumblr: http://bit.ly/1amIPjF Vine: Search "AsapSCIENCE" on vine! Written and created by Mitchell Moffit (twitter @mitchellmoffit) and Gregory Brown (twitter @whalewatchmeplz). Further Reading-- Abnormal White Matter Integrity in Adolescents with Internet Addiction Disorder: A Tract-Based Spatial Statistics Study http://www.plosone.org/article/info%3Adoi%2F10.1371%2Fjournal.pone.0030253 Phantom vibrations among undergra...
Have you ever tried to explain the purposes of the different social networks to a friend or loved one, only to fail? We created this video full of Internet famous Cats to help out. With this video, you will better be able to explain all the different social media platforms like a pro - and have a laugh while doing so! http://avalaunchmedia.com
Social Media is an extremely powerful tool and a lot cheaper than most advertising mediums. Website Central specialise in targeting your key demographic to build your brand or traffic to your website. www.websitecentral.com.au #socialmedia #advertising
A short explanation of social networking websites and why they are popular. This video introduces the basic ideas behind Social Networking. It focuses on the role of social networking in solving real-world problems. It teaches: • The role of people networks in business and personal life • The hidden nature of real-world people networks • How social networking sites reveal hidden connections • The basic features of social networking websites Need explainer videos for your classroom? This video is a sample from a unique video library that can be licensed for use by educators. http://CommonCraft.com/ Ready-made Videos and Downloadable Visuals for Educators http://ExplainerAcademy.com/ Learn how to turn your ideas into clear, understandable explanations and animated explainer...
What is social media? http://blog.socialmediaadgenius.com/BBSM-Social-Media-Next-Steps Social media has become an integral part of our daily lives and impacts just about every aspect of our lives. For many business owners social media remains a great anomaly, an untapped resource that can provide a remarkable return for their business, if it is utilized properly. Though until now, proper training and implementation has only been available to company's that were willing and able to shell out BIG BUCKS for this advertising channel. http://blog.socialmediaadgenius.com/BBSM-Social-Media-Next-Steps
AUDIENCE RETENTION If want to learn more about social media marketing, video marketing and "marketing psychology". Then you might get a ton of value from this video because it describes the deeper mental and emotional triggers at play when communicating to and influencing your marketplace online. Click here to get the video https://keith-kalfas.mykajabi.com/p/48443 This Speech was @ "The Huge Convention" in Baltimore MD http://thehugeconvention.com A a lot of guys have asked me about window cleaning. Questions ranging from. Can I really make money at it? How do I get started? How much should I charge? Is it even worth it? In fact I get so many questions about window cleaning that I decided to go ahead an put together an entire video course on it. This course in my opinion will ...
Do you act correctly when using social networks? Check out the video and get valuable safety tips . Get full list of do's and don'ts at http://eu.computers.toshiba-europe.com/innovation/generic/toshiba-mcafee-newsletter?campaign=teg-mcafee-ssn&placement=youtube#nl1
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Use Social Media Marketing to increase brand awareness and improve customer relationship. This is a video tutorial about Social Media Marketing explained by Mass Media Dynamics. Visit our website to know more about our products and services in digital marketing. www.massmediadynamics.com Follow us Facebook http://facebook.com/massmediadynamics Twitter http://twitter.com/massmediadyn LinkedIn https://linkedin.com/company/mass-media-dynamics
Mastering social media marketing is essential to your business! Knowing which social platform to use can be tricky since each channel has its own best practices. Check out our Social 101 series where we’ll show you how to use Facebook, Twitter, Instagram, Pinterest, WeChat and the DreamTrips App. Hear from some of our top Representatives on how they are using social media to showcase their lifestyle and grow their business. Watch the video below and discover the different platforms here: http://bit.ly/WVSocialMedia101
http://wade.tips/1CKZHcU Learn the social media marketing tips for your strategy that can help you build visibility and authority with your marketing. Mark Schaefer pulls out all of the stops in this interview by talking about how we're pulling away from person to person marketing, the truth behind content shock, and much more! Click the link above to see more shows like this on iTunes
My website: http://smediahub.com/ Online social media represent a fundamental shift of how information is being produced, transferred and consumed. The present tutorial investigates techniques for social media modeling, analytics and optimization. First we present methods for collecting large scale social media data and then discuss techniques for coping with and correcting for the effects arising from missing and incomplete data. We proceed by discussing methods for extracting and tracking information as it spreads among the users. Then we examine methods for extracting temporal patterns by which information popularity grows and fades over time. We show how to quantify and maximize the influence of media outlets on the popularity and attention given to particular piece of content, an...
In this must-hear episode of Expert Opinion, Andrea Fabbri, Director of Strategy at BrandingBusiness talks with Mark Schaefer, author of Social Media Explained: Untangling the World’s Most Misunderstood Business Trend and the best-selling book on Twitter, The Tao of Twitter. Mark shares insightful facts about the direction and evolution of social media, as well as an overview on the five core concepts of social media.
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If You're So Free, Why Do You Follow Others? The Sociological Science Behind Social Networks and Social Influence. Nicholas Christakis, Professor of Medical Sociology, Medicine, and Sociology at Harvard University If you think you're in complete control of your destiny or even your own actions, you're wrong. Every choice you make, every behavior you exhibit, and even every desire you have finds its roots in the social universe. Nicholas Christakis explains why individual actions are inextricably linked to sociological pressures; whether you're absorbing altruism performed by someone you'll never meet or deciding to jump off the Golden Gate Bridge, collective phenomena affect every aspect of your life. By the end of the lecture Christakis has revealed a startling new way to understand the...
Sharing some of my thoughts and advice for artists looking to get their work out there and build a following on social media! These are my tips from years of experience, observation, and research. Art Store: http://lenadanyastore.com twitter: http://twitter.com/LenaDanya facebook: http://www.facebook.com/LenaDanyaPage instagram: http://instagram.com/lenadanya tumblr: http://lenadanya.tumblr.com Music: outro by me
The Oxford Internet Institute presents Professor Philip Howard's Inaugural Lecture. Abstract: The design and implementation of social media platforms has put several advanced democracies into a kind of democratic deficit. First, social algorithms allow fake news stories from untrustworthy sources to spread like wildfire over networks of family and friends. Second, social media algorithms provide very real structure to what political scientists often call “elective affinity” or “selective exposure”. We prefer to strengthen our ties to the people and organizations we already know and like. Third, technology companies, including Facebook and Twitter, have been given a moral pass on the normative obligations for democratic discourse that we hold journalists and civil society groups to. Usin...
This Social Media marketing tutorial is all about how to increase traffic, promote brand and protect online reputation with techniques, strategies on social media sites and some case studies. Below listed topics are explained in this Social Media Marketing Tutorial: -( 0:41 ) Why is Social Media Marketing -( 04:28 ) Impact of E-commerce and Social Media -( 06:43 ) Leveraging Social Media to Meet Needs Subscribe to Simplilearn channel for more Social Media Marketing Tutorials - https://www.youtube.com/user/Simplilearn?sub_confirmation=1 Digital Marketing Articles - https://www.simplilearn.com/resources/digital-marketing?utm_campaign=Social-Media-Marketing-Tutorial-A-XFqDLVA3o&utm_medium=Tutorials&utm_source=youtube To gain in-depth knowledge of Social Media Marketing and other Digital M...
Learn fun tips and tricks in this tutorial / guide to social media marketing. (Free materials, including the free Social Media Toolbook 2016 at http://bitly.com/smmfreetools). Jason McDonald leads you step-by-step through how to conceptualize Social Media MARKETING as 'throwing a party' not just attending a party. He then goes thru content marketing tools, tips and tools for Facebook marketing, tips for Google+, LinkedIn and Twitter. Covered as well are Instagram marketing and Pinterest for business. All the while he shows you real-world examples in this social media marketing tutorial or guide for 2016 based on company examples on Facebook, Twitter, YouTube, etc. If you are a small business owner or marketer and want to a) get free tools for social media, and/or b) understand the basics,...
Here's the best social media marketing strategy for 2017. Go to http://selfmadesuccess.com for video notes, related content, tips, and helpful resources mentioned. Let's Connect! Twitter - https://twitter.com/MrJustinBryant Facebook - https://www.facebook.com/justinbryantbusiness Google+ - https://plus.google.com/+JustinBryantentrepreneur In this video, you will learn about the best social media marketing strategy for 2017. It will help your personal or business brand build a quality following with thousands of loyal people engaging with your content. Enjoy the video and let me know what you think in the comments below!
•MarieWoldFitness.com• I'm excited for you all to hear an inside perspective on what it means to be a "social media influencer"! I think there are a lot of misconceptions and misplaced judgements about this stuff, so I thought this would be a great opportunity to educate and open up conversation. Pleaseeee watch the video all the way through before commenting below! I would love to see lots of conversation in the comments section, but please hear me out first! Thanks guys. XOXO In this video, I talk about: - How Youtubers and Instagrammers (aka social media influencers) make money - What we do with that money - What it means to do sponsored content - How we get stuff for free - How I choose which companies to work with - Address whether or not I am a "sellout" - Much more! Find me on......
Pete Wilkinson talks to Karen James, author of 'eBook 365 Social Media Tips, about social media marketing. 365 Social Media Tips is available on Kindle, iPhone, iPad and Kobo from Amazon, iTunes and WH Smith. http://www.amazon.co.uk/365-Social-Media-Tips-ebook/dp/B007H72WBO/ref=sr_1_1?ie=UTF8&qid=1335813040&sr=8-1 http://itunes.apple.com/gb/book/365-social-media-tips/id507986003?mt=11 http://www.whsmith.co.uk/CatalogAndSearch/eBooksProductDetails.aspx?productID=KB00105475948
http://morelibertynow.com/steem/ Steem is a social crypto-economy that pays you to create and upvote content. Here's a complete tutorial for getting started understanding and participating in Steemit, in 47 minutes or less. http://morelibertynow.com/steem/ https://steemit.com/steemit/@georgedonnelly/everything-you-need-to-get-started-fast-with-steemit-social-media-that-pays-complete-tutorial-with-screencast
http://www.birddog.co.uk/ Presentation given by Scot McKee, Managing Director, Birddog, at the Bunzl Social Media Training Day, London, 2013. See the full slide deck here: http://www.slideshare.net/birddogb2b/9-things-i-wish-id-known-about-b2b-social-media-before-i-started-scot-mckee
Jeff interviews Dan Larimer and Ned Scott of Steemit, topics include: making $15,000 in 12 hours on one post, free market solutions for securing life liberty and property, Steemit, Bitcoin, Bitshares, the minimum viable product, social media as crypto-mining, a much wider implication than just social media, potential for an entire social economy, total censorship resistance, an autonomous business, Steem can be mined, the difference between Steem, Steem power and Steem Dollars, very rapid growth but still early days, hack resistant, dont expect instant success, it still takes work, tell all content producers! Steemit website: https://steemit.com Steem Tools website: http://steemtools.com How Steem Works: https://steem.io/ The Dollar Vigilante on Steemit: https://steemit.com/introduceyo...
Watch this informative, fast moving, interactive webinar: "Basics of Social Media: Why use it, which channels to use, and what to say" During this webinar, we show you the value of using social media to reach your customers, how it can lead to new customers and how it drives repeat business from your current customers. We take a look at the 5 most popular social media networks – Facebook, Twitter, LinkedIn, Google+ and Pinterest – and help you decide what is right for your business. Presented by one of the nation's foremost experts, Ken Countess, you'll get great information that will enable you to catapult your business or organization to the next level. Ken is managing director of The Countess Group, a strategic marketing and communications consultancy now in its 14th year. An award...
Get an understanding of social media, and learn how you can use social media sites to help your business reach potential clients quickly and for a fraction of the cost of traditional methods. Learn more about using social media to market your business http://www.business.qld.gov.au/business/running/marketing/online-marketing/social-media-business Connect with us: https://www.facebook.com/businessqldgov http://twitter.com/Businessqldgov
Fr. Mike Schmitz delivered the workshop, "Elevate Social Media," at the Steubenville Main Campus 5 Youth Conference on July 22nd, 2017 ---------------------------------------------------------------- Connect with us at http://steubenvilleconferences.com/ Facebook: https://www.facebook.com/Steubenville Twitter: https://twitter.com/go2steubenville Instagram: http://instagram.com/go2steubenville Pinterest: http://www.pinterest.com/go2steubenville Questions or Comments about these videos? Email us at steubenvilleengagement@gmail.com
FREE Social Media Planner: https://kimberlyannjimenez.com/2016/12/01/create-social-media-plan/ Hey, guys! In this #KimTV episode, we're talking about how to create a social media plan for the new year (like a boss). 2017 is almost here and it's the perfect time to audit your strategy and get your plan in place for the new year. Sign up for The Business Lounge: https://kimberlyannjimenez.com/biz/ Catch all the details: Make sure to SUBSCRIBE and if you want more resources and insider information on social media marketing and online business advice, check out my resource page: https://kimberlyannjimenez.com/resources ====================================================== —— Are you a blogger or an online business? We've designed a mentorship program just for you. Get access to a libr...